A digital marketing practitioner describes what Smart Shopping is and how we beta tested Smart Shopping in Bing for one e-commerce client.
A digital marketing professional shows how our approach of strategic thinking and data-driven analysis helped a client break through a business...
A digital marketing professional gives tips and tricks on how to win against bigger competitors and stretch your digital marketing dollars.
A digital marketing practitioner's professional perspective on why and how to write, test, and measure the success of Responsive Search Ads (RSAs).
Digital marketing tips from reallocating budget in the funnel to using different ad formats to help get the most of your paid media efforts during...
SEO and PPC advertising are both powerful ways to drive conversions and revenue. Now see what can happen when you combine them!
Discover 5 best practices for your PPC campaigns that can yield impressive results within 1 quarter, plus a bonus tactic.
Google has offered AdWords campaign management services to some accounts. If you’re considering their offer, read this first.
Soon, Bing Ads will be the only platform serving Yahoo Gemini, Oath, and Bing PPC ads. What does that mean for paid search?
What can be achieved in 90 days of (un)Common paid search? See what happens each week as we “glow up” a fashion client’s PPC.
Is B2B paid search a smart investment? That depends on your business and goals. Learn how to tell when it’s the right choice.
A paid search account’s structure seems basic. But smart account structure promotes flexibility, transparency, and cost savings.
We aren't your typical agency. Our superpower is the ability to deliver data-obsessed, analytics-backed results alongside a transparent, customer-centric account management experience.
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