(un)Common Logic Blog

Jordyn Rupe

Jordyn brings extensive media experience and creativity as well as a thorough and analytical approach to problem-solving to her role as a Senior Account Manager.

When Sales & Marketing Don’t Talk, You Lose More Than Leads: Why Alignment Is Critical for SaaS Growth

Stronger SaaS growth starts with sales and marketing alignment. Fix broken handoffs, unify CRM data, and optimize campaigns for revenue—not just...

Jordyn Rupe Aug 21, 2025

Organic Search Strategy

Enterprise SEO vs. Mid-Market SEO: What E-Commerce CMOs Need to Know Before Scaling

Discover the crucial differences between enterprise and mid-market SEO for e-commerce brands. Learn what CMOs need to know to scale SEO efforts...

Jordyn Rupe May 27, 2025

Paid Media Strategy

How a Competitor Analysis Fuels Your Paid Search Strategy for the Year

What's the old adage "Keep your friends close and enemies closer?" Our paid search competitor analysis actions help you get ahead and avoid their...

Jordyn Rupe Feb 25, 2025

Business Strategy

It's January—Do You Know How Last Year Performed?

Don't set goals for the year without understanding how last year panned out. Our 6-step guide provides actionable steps for assessing last year's...

Jordyn Rupe Jan 21, 2025

Organic Search Strategy

So You've Launched Your Website—Now What? A Post-Launch SEO Guide

Launching a new website is just the beginning. Discover how post-launch SEO strategies can recover lost rankings, improve traffic, and drive...

Jordyn Rupe Dec 31, 2024

Organic Search Strategy

Technical SEO: The Hidden Engine Driving Your Website's Success

Discover how Technical SEO drives website success. (un)Common Logic shares strategies to improve crawlability, speed, and security—boosting traffic,...

Jordyn Rupe Dec 10, 2024

Account-Based Marketing (ABM)

Maximizing ABM with Custom Landing Pages, Paid Media, and SEO for Better Engagement

Learn how to maximize ABM with custom landing pages, paid media, and SEO for better engagement and higher conversions using data-driven...

Jordyn Rupe Dec 2, 2024

Paid Media Strategy

LinkedIn Conversation Ads: Best Practices & FAQs

Learn how to craft effective LinkedIn Conversation Ads with (un)Common Logic. Discover strategies for clear messaging, precise audience targeting,...

Jordyn Rupe Nov 20, 2024

Account-Based Marketing (ABM)

From Attraction to Action: How ABM Supercharges Your Inbound Marketing

Discover how combining Account-Based Marketing (ABM) with inbound marketing can supercharge your strategy, attract high-value accounts, and close...

Jordyn Rupe Nov 20, 2024

Organic Search Strategy

Overcoming the Challenge: How Marketers Can Tailor SEO and ABM to Drive B2B SaaS Growth

Learn how to integrate SEO with ABM to drive targeted B2B SaaS growth, ensuring content is both discoverable and relevant to high-value accounts.

Jordyn Rupe Sep 19, 2024

Account-Based Marketing (ABM)

How ABM Drives Strategic Growth: A Playbook for Marketing Leaders and Operators

Discover how Account-Based Marketing (ABM) drives strategic growth, aligns marketing and sales, and boosts ROI with targeted, high-value account...

Jordyn Rupe Aug 14, 2024

Account-Based Marketing (ABM)

ABM for Marketing Leadership | How to Maximize Revenue by Targeting High-Value Accounts (With (un)Common Logic's Expertise)

Maximize revenue with Account-Based Marketing by targeting high-value accounts. Learn strategies to align sales and marketing for higher ROI with...

Jordyn Rupe Jul 1, 2024

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When Sales & Marketing Don’t Talk, You Lose More Than Leads: Why Alignment Is Critical for SaaS Growth

Enterprise SEO vs. Mid-Market SEO: What E-Commerce CMOs Need to Know Before Scaling

How a Competitor Analysis Fuels Your Paid Search Strategy for the Year

It's January—Do You Know How Last Year Performed?

So You've Launched Your Website—Now What? A Post-Launch SEO Guide

Technical SEO: The Hidden Engine Driving Your Website's Success

Maximizing ABM with Custom Landing Pages, Paid Media, and SEO for Better Engagement

LinkedIn Conversation Ads: Best Practices & FAQs

From Attraction to Action: How ABM Supercharges Your Inbound Marketing

Overcoming the Challenge: How Marketers Can Tailor SEO and ABM to Drive B2B SaaS Growth

How ABM Drives Strategic Growth: A Playbook for Marketing Leaders and Operators

ABM for Marketing Leadership | How to Maximize Revenue by Targeting High-Value Accounts (With (un)Common Logic's Expertise)

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